The Night of the AdEaters®...at a Glance
·The Night of the AdEaters® 2019, Dubai, is the first edition in the Middle
East of an internationally acclaimed event, launched in France in 1981 and
famous in more than 50 countries on five continents.
This “never-seen-before-in-Dubai” Screening Party, entirely dedicated to
advertising, is a smart and mind-blowing combination of cinema, music, food,
masterclasses, promotions, activations and networking, soon to be considered as
must-attend “Creative Summit” for
both professional and non-professional Ad Lovers in Dubai, the UAE and… the
A global phenomenon… finally in Dubai
For almost 40 years, The Night of the AdEaters® – a concept born in Paris and initiated by professional Ad Lovers – has been a success story, turning a casual event, gathering a bunch of “Happy Few” in a small Parisian theatre, into a global phenomenon moving hundreds of thousands of Ad-Ficionados from Mexico City, to Saint-Petersburg, Seoul, Budapest, or Tokyo (and soon… Dubai!).
A mind-blowing creative gathering of connoisseurs,
The Night of the AdEaters® has become over the years a larger-than-life
Screening Party entirely dedicated to Advertising, combining
cinema, music, food,
masterclasses, promotions, activations and networking
. In 2019, The Night of the AdEaters® arrives in
Dubai for its very first edition in the Middle East, adjusting the
Winning Formula to a culturally eclectic
and very demanding audience.
·The unusual progressive approach and the way to showcase 500 of the most
artistic, eye-catching, funny, exotic, cinematic Advertising masterpieces
created by the world’s most inspired teams for an insider crowd of Ad
Enthusiasts is meant to become in Dubai too - and the Middle East at large - a
solid and sustainable success.
Adaptation of the “AdEaters’ Recipe”
revealing unknown creative gems and promoting amazing award-winning Ads, The
Night of the AdEaters® program consists
of a wide selection of materials, carefully chosen among the thousands of Ads
delivered worldwide every year for the big and small screens. Ultimately, the
event is meant to be a Creativity Booster
the screening of dozens of amazing, intriguing, shocking, and funny
commercials, representing international #creativity, #passion and #trends from
the world of advertising.
Media FZ LLC, organizer of The Night of the
AdEaters®, Dubai Edition, adapted the original concept to create a
unique customized event matching the Dubai audience. The idea behind the Dubai
Edition is to establish a local and regional platform and build a community of
professional and non-professional Ad Lovers.
organizer’s long-term vision is to promote quality Ads, highlight regional
creativity, and stimulate the local creative fabric, from freelancers to
creative agencies and production companies, while inspiring young talents and satisfying
pure AdLovers with creative, cultural and artistic insights and values through
unique, innovative and interactive activities.